n8n TemplateJSON1 min read

Sentiment Analysis Tool for Trustpilot Reviews: Automatically Analyze Customer Feedback

Automatically analyzes Trustpilot reviews, identifies customer sentiment using AI, and stores all results in a structured Google Sheets database.

Philipp Schönberg

Philipp Schönberg

Co-Founder & Head of AI Automation

LinkedIn
Published July 21, 2026· Updated July 21, 2026

Description

Companies with dozens or hundreds of Trustpilot reviews rarely have the time to read and evaluate every review manually. As a result, valuable customer feedback often remains unstructured, making it difficult to identify recurring strengths, weaknesses, and improvement opportunities.This n8n workflow automates the entire review analysis process. It retrieves your Trustpilot reviews, uses AI to extract structured information from each review — including author, rating, date, title, review text, and country — and automatically classifies sentiment as positive, neutral, or negative. All results are stored in Google Sheets without duplicates and are immediately available for reporting and customer review analysis. The result: a complete sentiment analysis tool for your Trustpilot data without requiring dedicated review analysis software or manual review processing.

What this workflow covers

Automatically Scrape Trustpilot Reviews — The workflow retrieves and processes any number of Trustpilot review pages. Simply configure your company profile URL and the workflow handles the rest.

AI-Powered Extraction of Structured Review Data — DeepSeek automatically extracts author names, star ratings, review dates, titles, review content, and customer locations from every review without manual copying or formatting.

Automatic Sentiment Classification — Each review is analyzed and categorized as positive, neutral, or negative, providing an instant overview of customer sentiment.

Duplicate Detection Prevents Redundant Entries — Previously processed reviews are automatically identified and skipped, allowing the workflow to run repeatedly without polluting your dataset.

All Data Stored in Google Sheets — Every review and sentiment result is saved automatically in a structured spreadsheet, making it easy to to run ongoing review analysis by sentiment, rating, country, or publication date.

Whether you need a sentiment analysis tool to monitor customer satisfaction, identify recurring complaints, or uncover patterns hidden within large volumes of feedback, this workflow provides a scalable foundation for automated review analysis and customer review analysis.

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Sentiment Analysis Tool for Trustpilot Reviews: Automatically Analyze Customer Feedback

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